01.
Discover
Discover the design problem and the scope of the digital product that needs to be solved through design. To incorporate business goals and technology constraints in the design problem.
Includes-
Blueprint Analysis
Stakeholder Interview
Metric Analysis
User Research
Competitive Analysis
02.
Define
Define the design problem using mental models. Define the context of the user.
Includes-
User Profile
User Persona
User Need
User Scenario
Task Analysis
Story Board
03.
Design
Create the interaction design of the digital product. Create efficiencies in the digital processes. Create usefulness, effectiveness and learnability of the digital product. Digital product to have characteristics of simplicity and remember ability.
Includes-
Prototype
Information Architecture
Wireframes